There are great deals on items that may not be free but will be less expensive due to the double coupons.  If you want name brand, and not generic, I suggest that you stock up on MEDICINES.  I found good deals, not WOW ones, but good ones on:

Metamucil
Triaminic
Tylenol
Soap

Use the coupons to buy the smallest size that you can get for the coupon and you can save.  I HATE running out of meds in the middle of the night!